Monday, January 14, 2008

Poster Assignment

Poster Worksheet

The Role of the Poster:

The basic difference between the poster and other advertising media is that the poster speaks to the audience “on the move.” Newspaper ads, magazine ads, and mailing pieces such as folders brochures and booklets are designed for the reader who has time to stand or sit and read for a while. On the other hand, the poster must capture the attention and get the message across in a matter of seconds. It must spark the reader to take the desired action through a brief message packed with punch or veiled in subtlety.


Posters can be used:

a) To promote a service, sport or club.
b) To develop an attitude.
c) To convince someone to take action.

To start, lets find some posters to look at as exemplars.
Look at posters at http://www.northlandposter.com or do your own search. Find a couple you like. Put your name in their title and place in the Graphics Folder/ Posters.




Thinking
Objective: In this assignment you will design a poster to communicate a message to your fellow Edison students. You want to give other students some advice about being successful in school.

Think of 3 ideas for posters. What advice do you want to give Edison students?
1.

2.

3.


Then decide:
1. What are you trying to get your audience to do or believe?
2. What is your slogan?
3. Who (specifically!) is your audience? (examples: Freshmen.10th and 11th grade girls.)
4. What interests, words or styles appeal your target audience?


Planning
Sketch a plan of your poster. Include any writing in your sketch.
You poster must:
Show Rhythm or Movement.
Show Unity.
Be balanced.
You may only use original artwork or public domain images!
(see http://www.sdst.org/shs/library/cfimages.html)

Designing
Finally, make a new document in Photoshop. Start putting together your poster!
Width: 12 inches
Height: 18 inches
Resolution: 150

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